Sony DVW-790WSP This Digital Betacam camcorder will produce some of the finest and most accurate pictures even when used in the factory preset condition. To achieve a more cinematic or film-like look, special attention must be paid to both the camera settings and the appropriate accessories and lenses. The flexibilty of these camcorders together with cinematic style shooting and lighting will provide very satisfying results. High production security is achieved through immediacy & instant review of the material on location. Digital Cinematography has been widely accepted as an economical but high quality alternative for programme production

Digital Cinematography Accessories Accessories include special digital cinematography zoom and prime lenses, base plates, matte boxes and follow focus units. A range of special lenses optimised for Digital Cinematography style production are available from most manufacturers. There is also a range of prime lenses for 2/3-inch mount cameras.

General Camcorder This camcorder is ideal for general TV shooting with the highest picture quality

Advanced Digital Signal Processing Auto trace white, Dial in colour temperature, Multi-matrix, Film gamma, Knee saturation, Soft focus, Adaptive detail and Skin tone detail